Aditya Birla Fashion and Retail Ltd (ABFRL), a flagship company of the Aditya Birla Group, has formally initiated the demerger of its lifestyle business. The company has set May 22, 2025 as the record date and ex-date for the transaction. As part of the approved scheme of arrangement, a new entity named Aditya Birla Lifestyle Brands Limited (ABLBL) will be created and listed separately on Indian stock exchanges.
The new entity will house the Madura Fashion portfolio, which includes premium apparel brands such as Louis Philippe, Van Heusen, Allen Solly, and Peter England. According to ABFRL’s regulatory filing, shareholders on record as of May 22 will receive one fully paid-up equity share of ABLBL (face value ₹10) for every one equity share held in ABFRL (face value ₹10)—reflecting a 1:1 share ratio.
In its statement to the exchanges, the company confirmed:
“In accordance with the terms of the Scheme, Thursday, May 22, 2025, has been fixed as the Record Date for the purpose of ascertaining the equity shareholders of the Company who will be entitled to be issued equity shares of ABLBL pursuant to the Scheme.”
The new shares of Aditya Birla Lifestyle Brands will be listed on both the Bombay Stock Exchange (BSE) and the National Stock Exchange (NSE), subject to regulatory approvals. The listing date will be announced separately following the completion of the allotment process.
Aditya Birla Fashion and Retail shares closed at ₹269.15 on Wednesday, May 22, reflecting a decline on the day the company traded ex-demerger.
This restructuring aligns with ABFRL’s broader strategy to unlock value by streamlining business verticals and providing focused growth platforms for its branded apparel segment.
Disclaimer: This article is for informational purposes only and does not constitute financial advice. Readers are advised to consult certified financial advisors before making investment decisions.
